The Group Managing Director/Chief Executive of the Bank, Bisi Onasanya
From Benjamin a ameh, Lagos
The First Bank of Nigeria’s savings promo anniversary star prize winner, Frank Uchenna Kelechukwu received keys and particulars to a 4-bedroom detached duplex in Lekki
The Bank’s ‘Big Splash’ promo, which commenced in July 2013, featured the biggest rewards for the bank’s customers, with 12 winners of brand new Toyota Corolla cars, over 2,000 winners of various items ranging from refrigerators, standing gas cookers and 720 winners of N50,000 each.
The promo, according to the bank’s Head, Consumer Banking Services, Adebimpe Ihekuna was designed to reward customers for their patronage and loyalty to the brand over the years, especially in commemoration of the 120 years of memorable banking services in Nigeria.
Speaking at the official presentation ceremony in Lagos yesterday, the Group Managing Director/Chief Executive of the Bank, Bisi Onasanya reiterated the bank’s commitment to customer satisfaction.
Onasanya further said “At First Bank, we recognise the immutable merits of maintaining a ‘You first’ mindset and culture, as a critical component of our business strategy.
“Our brand has evolved over the years, with strengthened brand muscles to match the constantly evolving expectations of today’s increasingly discerning stakeholders,” he added.
Also, speaking on the integrity of the draw, the Director General of the National Lottery Regulatory Council, Adolphus Ekpe said the bank partnered with world class consultants, KPMG, to ensure adoption of global best practice.
The draws, which grand finale took place in Port Harcourt, on July 16, 2014, was fully automated and randomly selected winners for the various prizes. The e-draw was also audited from the back end to ensure that the numbers were not pre-selected.
Still with first bank promo, the Head, Marketing and Corporate Communications, Folake Ani-Mumuney assured customers that the bank would continue to deliver memorable customer experience while disclosed that the promo has been extended till May 2015, encourage the public to takes more active participation in other to increase the number of winners going forward.
