CSW 2025: SIFAX Group Champions “Mission: Possible” with Renewed Commitment to Service Excellence Across Subsidiaries

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SIFAX Group has once again reaffirmed its unwavering dedication to service excellence and customer satisfaction as it joined organisations globally to celebrate the 2025 Customer Service Week (CSW), themed “Mission: Possible.”

The weeklong celebration, which ran from October 6 to 10, 2025, resonated across all SIFAX Group subsidiaries—including Ports and Cargo Handling Services, SIFAX Logistics, and Skyway Aviation Handling Company (SAHCO)—as employees and management came together to honour both internal and external customers, deepen teamwork, and reinforce the company’s long-standing customer-first culture.

At the grand finale held on Friday, Mrs. Wunmi Eniola-Jegede, Group Executive Director, emphasized that SIFAX’s success is defined by the satisfaction of its customers and the dedication of its people.

“At SIFAX, our customers—both internal and external—are at the heart of everything we do. Their satisfaction defines our success. We will continue to invest in our people, technology, and processes to ensure that service excellence is not just a goal but a lifestyle,” she stated.

She further commended employees for their loyalty, passion, and professionalism, describing them as “the true ambassadors of the SIFAX brand.” Mrs. Eniola-Jegede also reflected on the company’s growth journey, paying tribute to staff who had contributed immensely to the Group’s success and remembering those who had passed on over the years.

In his remarks, Mr. Oliver Omajuwa, Deputy Director, Strategy and Operations, underscored the relevance of this year’s theme—Mission: Possible—to the Group’s service philosophy.

“The theme reflects the SIFAX spirit. We see every challenge as an opportunity to excel through teamwork, innovation, and the right attitude. There are two categories of customers—the external customers who patronize us, and the internal customers who work within. How we treat one another internally ultimately defines how we serve externally,” he explained.

Mr. Omajuwa encouraged employees to embrace mutual respect, collaboration, and empathy in all their interactions, noting that a harmonious internal culture directly strengthens external customer experiences.

Throughout the week, SIFAX subsidiaries showcased a unified vision of customer excellence through a blend of interactive, educational, and wellness-driven activities. Offices across the country were transformed with colourful decorations, banners, and gratitude messages to customers.
The celebration featured:

  • Role-Swap Day, where Managing Directors and Heads of Business Units temporarily served as customer service representatives, gaining firsthand insight into customers’ daily experiences.
  • Scenario Plays and Team-Building Exercises, focusing on effective communication, problem-solving, and empathy in customer engagement.
  • Customer Appreciation Visits, where loyal clients were recognized and rewarded for their partnership.

Recognizing that customer satisfaction begins with employee well-being, the Group also hosted a Health and Wellness Day, offering free blood pressure, sugar level, and BMI checks for staff and customers. Health experts led an eye-care and workplace safety awareness session, highlighting the importance of preventive healthcare, especially for employees working long hours on screens.

Another highlight of the week was the Experience Sharing Session, coordinated by Mrs. Catherine Abuah, Group Head, Marketing, and Chairperson of the Customer Service Week Committee. The session provided a collaborative platform where employees shared real-life experiences, discussed challenges, and suggested innovations to improve service processes across subsidiaries.

“Customer Service Week is more than an event—it’s a reminder that service excellence begins with people. At SIFAX, we see our staff as our first customers. When they feel valued, they deliver value,” Mrs. Abuah noted.

The grand finale combined both celebration and reflection. Departments participated in trivia, games, and friendly competitions, fostering unity and camaraderie among teams. A colourful cake-cutting ceremony crowned the event, symbolizing collective achievement and shared purpose.

As the 2025 Customer Service Week concluded, SIFAX Group once again proved that its “Mission: Possible” is not just a slogan—it is the very culture that drives the company’s operations. Through continuous innovation, employee empowerment, and customer appreciation, the Group continues to set the benchmark for service excellence in Nigeria’s maritime, logistics, and aviation sectors.

“For us at SIFAX Group, service excellence is not an annual celebration—it’s our identity, our mission, and our promise,” Mrs. Eniola-Jegede concluded.

SIFAX Group marked Customer Service Week 2025 with the theme “Mission: Possible,” celebrating employees, customers, and a culture of excellence across its subsidiaries including SAHCO, SIFAX Logistics, and Ports & Cargo.


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