Leadway Assurance Limited, Nigeria’s leading insurance powerhouse, has once again demonstrated its unrivaled leadership in the nation’s financial services sector after clinching two top honours at the 2025 BusinessDay Banks and Other Financial Institutions (BAFI) Awards, held in Lagos.
The company was crowned Insurance Company of the Year for the second consecutive year and also received the Excellence in Claims Leadership & Digital Innovation Award, cementing its reputation as the country’s most reliable, customer-centric, and digitally advanced insurer.
The prestigious BAFI Awards, organized annually by BusinessDay Media Limited, celebrates excellence, innovation, and governance across Nigeria’s banking and financial ecosystem. The 2025 edition gathered top executives, policymakers, and industry stakeholders to honour institutions and leaders redefining financial service delivery.
At the colourful ceremony, Leadway Assurance was represented by Mr. Gboyega Lesi, Managing Director; Mr. Frank Aigbogun, Publisher of BusinessDay Media Limited; and Mr. Olawale Alao, Senior Sales Executive of Leadway Assurance, during the official presentation of the awards.
Speaking after receiving the double honours, Mr. Lesi expressed deep appreciation to the organisers and reaffirmed the company’s commitment to driving innovation and maintaining customer trust through integrity and technology.
“These double honours are a validation of our team’s hard work and our commitment to serving customers better every single day,” Lesi said. “At Leadway, we see every fulfilled claim and every innovation as part of our purpose — to ensure that no individual or business faces uncertainty alone. Winning the Insurance Company of the Year for the second consecutive year and adding the Excellence in Claims Leadership & Digital Innovation award reflects our devotion to excellence, empathy, and innovation.”
He added that the company remains focused on expanding its digital transformation agenda to make insurance services more accessible and efficient nationwide.
In 2024, Leadway Assurance paid over ₦117 billion in claims, the highest in Nigeria’s insurance industry, reinforcing its track record of reliability and responsiveness. This milestone payout reflects the company’s core values of trust, consistency, and care, ensuring that policyholders receive timely support during critical moments.
The company’s digital innovation strategy has revolutionized claims management in Nigeria. By leveraging advanced technology, Leadway has automated and simplified its claims process, enabling customers to file, track, and resolve claims seamlessly online. This has drastically reduced turnaround times and enhanced customer satisfaction, positioning the brand as a benchmark for modern insurance service delivery in Africa.
Industry observers describe Leadway Assurance’s achievements as a testament to the strength of an indigenous institution that continues to evolve and lead despite economic challenges. The company’s enduring culture of innovation and empathy has made it a trusted partner for millions of individuals and businesses across Nigeria and West Africa.
Established in 1970, Leadway Assurance has grown into one of Nigeria’s foremost non-banking financial services groups, providing a wide range of solutions across insurance, pensions, health, and asset management. Its over five-decade legacy of service and integrity continues to shape the future of the Nigerian insurance industry.
The recognition at the 2025 BAFI Awards not only reinforces Leadway Assurance’s leadership position but also celebrates the company’s consistent contribution to advancing the financial inclusion and protection landscape in Nigeria.
Leadway Assurance emerges as a double winner at the 2025 BusinessDay BAFI Awards, clinching “Insurance Company of the Year” for the second consecutive year and “Excellence in Claims Leadership & Digital Innovation” for its ₦117 billion claims record and groundbreaking digital transformation.
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