Top Nigerian Brands Rally Behind 13th BJAN Conference on AI and Marketing Innovation  

Leading Nigerian brands, including Interswitch, Flour Mills of Nigeria (FMN), Sahara Group, Nigerian Breweries, and Checkers Custard, have formally endorsed the 13th edition of the National Brands and Marketing Conference, scheduled for Friday, November 28, 2025, at the Oriental Hotel, Lekki, Lagos.

Organized by the Brand Journalists Association of Nigeria (BJAN), this year’s conference carries the theme: *”AI and Future of Marketing Workflow: Disruption or Opportunity”*. The annual event has grown into one of the most influential platforms for knowledge sharing within Nigeria’s integrated marketing communications (IMC) landscape.

The conference will host top industry stakeholders from marketing, communications, and technology sectors. Keynote addresses will be delivered by Dr. Cherry Eromosele, Executive Vice President, Group Marketing & Corporate Communications at Interswitch Group, and Bethel Obioma, Head of Corporate Communications at Sahara Group. Their presentations will form the basis of a dynamic panel discussion aimed at unpacking the implications of AI in marketing strategies.

The panel discussion will be moderated by Adedayo Odulaja, Director of Research and Public Policy at Caritas Communications and General Secretary of BJAN. Panelists include tech and marketing leaders such as Dr. Seyi Akindeinde, Founder of Hyperspace Technologies, and Austin Onyebuchi Akosa, Chief Information Officer at UBA.

In addition to the headline sponsors, other top brands supporting the event include LG Electronics, UBA, ARCON, Stanbic IBTC, Dangote Group, Rite Foods, Mouka Foams, and Guinness Nigeria. The conference will also feature participation from Hyperspace, Oracle, Union Bank, Coca-Cola, X3M Ideas, AAAN, Multichoice, OAAN, Modion Communications, IT Labs, and SO&U.

The 2025 BJAN National Brands and Marketing Conference promises an in-depth exploration of AI-driven innovations and their potential to reshape marketing workflows, offering attendees actionable insights and networking opportunities with Nigeria’s marketing elite.

Leading Nigerian brands including Interswitch, FMN, and Sahara Group back the 13th BJAN National Brands & Marketing Conference on Nov 28, 2025, exploring AI and the future of marketing workflows.

Top Nigerian companies rally behind the 13th BJAN Conference themed “AI and Future of Marketing Workflow: Disruption or Opportunity,” set for Nov 28, 2025, at Oriental Hotel, Lagos.