How One Brand Navigates Nigeria’s Cultural Diversity to Build a Unified Identity
In a country as culturally rich and complex as Nigeria, building a unified brand identity…
All Posts in "Brands & Marketing"
Moniepoint Gets Green Light to Buy Bank After Hitting $1B Valuation
Founder Tosin Michael Eniolorunda set to join the league of Nigerian bank owners as fintech…
MTN Roaming Deal Rescues 9mobile from the Edge
In 2017, after a financial storm forced Etisalat to rebrand as 9mobile, the company’s future…
Airtel, insurance stocks push market cap beyond N70tn
The Nigerian Exchange closed on a bullish note on Tuesday as the equities market capitalisation…
Dr. Ike Neliaku Re-elected as NIPR President
……McMedal and Nwankwo Join Council in Landmark Vote Dr. Ike Neliaku has been re-elected as…
Attitude, Not Technology, Will Define the Future of Public Relations – Expert at NPR Week 2025
Dr. Omoniyi P. Ibietan, Secretary-general of the African Public Relations Association (APRA). The future of…
Nigeria Unveils Bold Image Rebranding Strategy Ahead of 2026 World PR Forum
Nigeria is set to reposition its national image on the global stage as it prepares…
Guinness marks 75th anniversary with EPL trophy tour
Guinness Nigeria has affirmed its commitment to the Nigerian community and football culture with its…
NCITI 2024: Nigeria Sets Bold Agenda for Trade and Industrial Growth in Lagos
The 16th edition of the National Council on Industry, Trade and Investment (NCITI) commenced yesterday…
Over 1,000 PR Experts Storm Uyo for NPRW 2025
More than 1,000 delegates from across Nigeria and beyond have converged in the Akwa Ibom…